YO-KAI WATCH Half Term Take Over

National Media Museum, Bradford, Yorkshire, United Kingdom

Saturday, February 18, 2017 - 10:00 to Sunday, February 26, 2017 - 18:00


18-26 February 2017, National Media Museum

  • Free Activities Featuring the Hit Video Game and Animation Series
  • Meet Yo-kai Jibanyan
  • Every Child Can Claim a FREE Toy Yo-kai Watch*


This February half term the hit franchise YO-KAI WATCH takes over the National Media Museum in Bradford for nine days of FREE family activities (18 – 26 February).

Visitors will be able to design and use their own cardboard game controllers, meet Yo-kai character Jibanyan who’ll be making daily appearances at the Museum, and play the latest game for Nintendo 2DS and Nintendo 3DS.

And every child who completes the Yo-kai trail during the Half Term Take Over will receive a FREE toy Yo-kai Watch to keep! (subject to availability*).

YO-KAI WATCH, a hugely popular animation and video game series originating from Japan, tells the story of Nate, Katie and the mysterious Yo-kai who wander around our world and are actually invisible to most people. Usually Yo-kai have no bad intentions, but when something goes wrong in everyday life it’s often because one of them is making mischief.

Anyone wearing a Yo-kai Watch can find hidden Yo-kai, befriend them, interrupt their mischief, or call upon their powers when they need their help.

February half term at the National Media Museum sees a host of free activities and events inspired by YO-KAI WATCH, including a Nintendo 3DS gaming area, the chance to hunt hidden tribes in a Yo-kai trail, play along in a 3DS pop-up quiz, and take part in creative activities the whole family can enjoy together.

The Museum will be split into zones relating to Yo-kai tribes: ‘Heartful’, ‘Mysterious’, ‘Charming’ and ‘Brave’, each offering its own set of activities: creating a 3D paper character head to take home in the Heartful zone; designing a cardboard game controller which can be used with the ‘Makey Makey’ programming kit to control characters on a computer screen in the Mysterious and Eerie zones; taking a break to read, draw or relax in the Charming zone, or trying out Nintendo’s YO-KAI WATCH on the Nintendo 3DS and chatting to gaming experts in the Brave zone.

Georgina Cooke, Programme Developer at the National Media Museum, said: “YO-KAI WATCH is a huge hit with children around the world, and given its popularity it’s fantastic to have the video game take over the Museum for February half term.

"We’ll be giving away toy Yo-kai watches and there are other big prizes form the YO-KAI WATCH universe to be won, in addition to activities for the whole family to enjoy. Discover the Yo-kai tribes, play the latest game and watch episodes of the TV series on the cinema screen. And best of all, it’s all free.”




For further details or images please contact:

Phil Oates, Senior Press Officer, National Media Museum


01274 203317


Free activities 18 – 26 February

Happy Heads

Get crafty and make a paper head featuring a favourite Yo-kai!
Daily, 10.00–16.00

Crafty Controller

Design and decorate a cool cardboard game controller and turn it into a working touch pad to make characters dance on screen!
Daily, 10.00–16.00

Nintendo Gaming Zone

Get your game on and try out Nintendo’s YO-KAI WATCH on the 3DS. 
Daily, 10.00–16.00

The 3DS Quiz

Are you ready for a challenge? Test your 3DS knowledge with this fun interactive quiz.
Daily, 11.30 and 14.00

Tribe Trail

Tackle the quest, follow the trail and answer the questions... You could win some fab Yo-kai goodies!
Daily, 10.00–18.00

Costume Character Appearances

Meet Jibanyan – one of the stars of YO-KAI WATCH – as he makes special appearances throughout half term.
Daily, 10.30 and 15.00

YO-KAI WATCH the Animation

See the first episode of YO-KAI WATCH on the big screen.
Daily, 12.15 and 13.15

‘Watch Out’ Collections Display

See some wearable tech from our collection, and discover how this technology is used in our daily lives.
Daily, 10.00–16.00

Editor’s Notes

The National Media Museum in Bradford, West Yorkshire, opened in 1983, and has since become one of the most visited UK museums outside London. The Museum explores the science and culture of image and sound  technologies, creating special exhibitions, interactive galleries and activities for families and adults. It is home to three cinemas, including Europe’s first IMAX cinema screen and the world’s only public Cinerama screen outside the USA. Entry to the Museum is free. www.nationalmediamuseum.org.uk


*The free toy Yo-kai Watch giveaway is subject availability and while stocks last. Full terms and conditions are available at www.nationalmediamuseum.org.uk/yokaiwatch

About VIZ Media Europe

Headquartered in Paris, France, VIZ Media Europe (VME) specializes in managing the development, marketing and distribution throughout Europe, Middle East and Africa of Japanese animated entertainment and graphic novels (manga). Owned by three of Japan's largest creators, publishers and licensors of manga and animation, Shueisha Inc., Shogakukan Inc., and Shogakukan-Shueisha Productions, Co., Ltd., VME handles the comprehensive distribution, licensing and promotion of some of the most popular Japanese manga and animation properties for consumers of all ages. VME administers an integrated product line including graphic novels, consumer products, DVD. Current VME animated properties include: BLUE EXORCIST, BLEACH, DEATH NOTE, DORAEMON, MY HERO ACADEMIA, ONE PUNCH MAN, TENKAI KNIGHTS, VICTORY KICKOFF!!


YO-KAI WATCH™ is a cross-media universe, following the hilarious misadventures of an average human boy and his involvement with the mischievous Yo-kai (invisible beings that are the cause of life’s daily annoyances) all around him. Our young hero obtains a special watch, empowering him to discover and summon the mysterious Yo-kai, befriend them and then work together to solve everyday problems… problems that are often caused by other trouble-making Yo-kai! Discover the adventures of Nate and his Yo-kai companions via video game, animated comedy series, comics, toys and video on demand. Visit the official website http://yo-kai-world.eu/.


United Kingdom
National Media Museum, Bradford, West Yorkshire, BD1 1NQ