Arts Council and VisitEngland award £3.2m to 'cultural destinations'

A partnership between Arts Council England and VisitEngland, developed to increase the reach of arts and culture and encouraging public and private sectors to support the growth of local visitor economies together, has seen £3.2 million awarded from its Cultural Destinations fund.

Winning bids include:

Cheshire East Council – This will support culture and tourism organisations in joining forces to promote the area's cultural offer. Award: £300,000.

Creative Kernow – Cornwall 365, a consortium of leading cultural and tourism organisations led by Creative Kernow, look to build a distinctive events programme and support young people to be "cultural ambassadors". Award: £150,000.

Culture Coventry – Investment will be made in a coordinated city-wide approach to programming and marketing the city's arts and cultural offer, and creating cultural packages for tourists. Award: £200,000.

Halifax Culture Hub – The new hub will support the creation of eight themed travel intineraries and work with Visit Calderdale to develop new cultural experiences for visitors. Award: £150,000.

Islands' Partnership – They will work with a consortium of the Isle of Scilly's artistic and cultural commuities to develop their tourism offer, including the use of digital technology. Award: £147,600.

Lakes Culture – Led by The Brewery in Kendal, they will continue to develop the Lake District to be the UK's leading rural cultural destination, including building a greater international profile. Award: £128,000.

Lincoln City Centre Partnership – They plan to celebrate the 800th anniversary of the Charter of the Forest and the Royal Air Force Centenary. Award: £150,000.

Look Sideways:East – The New Anglia Local Enterprise partnerships's Cultural Board and partners will work together to increase Norfolk and Suffolk's cultural visitor economy. Award: £300,000.

Marketing Manchester – This will go towards research, planning and developing excursions and itineraries around Greater manchester focusing on its rich cultural offer. award: £220,000.

Nottingham Contemporary – The Grand Tour invites tourists to take a short break with two new seasons for 2018 involving hidden cultural treasures and new contemporary artworks in Derbyshire and Nottinghamshire. Award: £150,000.

Pedalling Culture – Putting culture at the heart of its green transport infrastructure, the project will mean Milton Keynes's cultural venues and spaces are made more accessible through 280 miles of cycling and walking routes. Award: £300,000.

Potteries Museum & Art Gallery – This will support local arts and cultural organisations, led by Stoke-on-Trent City Council, to join partners like Visit Stoke and The Potteries Museum and Art Gallery to attract more visitors. Award: £300,000.

Sheffield Theatres – Sheffield Culture Consortium and its partners look to further increase visitors to the city, including the commissioning of three local artists of major international significance to make new work. Award: £150,000.

Spike Island – This new investment will see Spike Island lead a consortium with partners from all four local authorities in the West of England Local Enterprise Partnership to promote the region. Award: £150,000.

Wakefield Cultural Consortium – Led by Beam, local arts and cultural venues will team up with tourism and other businesses to promote Wakefield as a leading cultural destination. Award: £223,000.

'Woolwich' – Paired with the new Crossrail service in 2018, an arts-led events programme will help raise the area's profile, as well as increasing tourism. Award: £270,000.

Darren Henley, Chief Executive of Arts Council England, said: "The success of Hull’s inspiring UK City of Culture launch is a reminder of the transformative power that arts and culture can have in any one place. Our work with VisitEngland and this new investment means that more places across the country will gain from the benefits delivered by local growth in both the economy and arts and culture."

Read more, including how to apply, below.

Image of PaperBridge by Steve Messam for Lake Culture's Lakes Ignite event, 2015. Photo by Henry Iddon, from


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