Createch 2019 launches Ones To Watch and Creative Industries Export Strategy

The Creative Industries Council has revealed its 50 Ones To Watch in a new report published at the Createch 2019 conference, part of London Tech Week, on Tuesday 11 June 2019. Included in the 50 are Culture Diary members Marshamallow Laser Feast, Philharmonia Orchestra, Royal Shakespeare Company

The report features four main growth opportunities where creative skills interact with artificial intelligence, mixed reality and other forms of technology:

  • immersive entertainment
  • transformational experiences
  • seamless service
  • personalised tools.

Included are innovators bridging technology and advertising, architecture, crafts, TV and film, all forms of design, music, the performing arts, photography, publishing, and the visual arts.

The full list of 'ones to watch' is:

Immersive Entertainment AR / VR

  • Alchemy
  • All Seeing Eye
  • Arcade
  • Dneg
  • Factory 42
  • Framestore
  • HoloMe
  • Inition
  • KageNova
  • Limbik Theatre
  • Marshmallow Laser Feast
  • Royal Shakespeare Company
  • Visualise

Transformative Experiences XR / MR

  • Happy Finish
  • Hypervsn
  • Imaginarium Studios
  • inkle
  • Maze Theory
  • Opposable Games
  • Philharmonia Orchestra
  • Rewind
  • VRJam

Seamless Service AI / IOT

  • AdGreetz
  • Asif Khan
  • Es Devlin
  • Imagination
  • Lume
  • SeenIt
  • The Imagination Factory
  • Trint
  • Umbrellium
  • Vidsy
  • Yossarian

Personalised Tools VR / 3D / Robotics

  • Ai Build
  • Beatchain
  • Big Couch
  • Common Works
  • FrancisKodak Design Lab
  • Intelistyle
  • JAAK
  • Kano
  • Kniterate
  • Lobster
  • Metail
  • Opendesk
  • Reach Robotics
  • Smartzer
  • Unmade

In addition to BBC Studios, other organisations participating in Createch included the Premier League, Digital Catapult - the UK technology innovation centre, Westwin China – the specialist in Chinese marketing, and Rewind – the immersive entertainment business.

Government participants included Margot James, Minister of State for Digital and Creative Industries, and Graham Stuart MP, the Minister for Investment.

CIC Co-Chair and BBC Studios CEO Tim Davie said: "The UK is world class for brilliant creative talent and technological expertise and Createch 2019 is an exciting opportunity to explore the boundless possibilities presented by the interaction of the two sectors. The publication of the ‘Ones to Watch’ report provides outstanding examples of companies of all sizes from across the country who are breaking new ground in this area and changing our lives."

To coincide with Createch, a new three-year export strategy for the UK creative industries was also published. The strategy was developed by the Creative Industries Trade & Investment Board (CITIB), chaired by Annette King, CEO of advertising network Publicis Groupe UK.

The board was set up as part of industry commitments in the Creative Industries Sector Deal agreed between ministers and the CIC in 2018. Its strategy holds recommendations to help the UK achieve its target of increasing the value of exports of creative services and goods by 50 per cent between 2018 and 2023.

CITIB chair Annette King said: “The UK is a world leader in creative industries thanks to both the wealth of talent we have here, and attract from across the globe. By continuing to build on the success of our small businesses this strategy begins a new stage in our industry’s relationship with government, where we work together to drive the success of our vibrant and exciting industry.”

Download ‘Ones to Watch’ and the ‘Export Strategy’ and other CIC strategy documents from


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