Department for International Trade partners with music industry for LA mission opportunity

The Department for International Trade is partnering with the British Phonographic Industry (BPI) and Music Publishers Association (MPA) for the annual LA Sync Licensing Mission, held in the heart of Hollywood, on 10~14 June 2019, and is seeking industry organisations and individuals to join them.

The event supports the growth of UK music exports and includes panels, practical sessions, keynote speeches and an exclusive networking reception hosted by the British Consul General, Michael Howells.

The annual LA Sync Mission enables record label and music publishing executives, songwriters, composers, artists and managers to learn more about the sync licensing market in the US. The mission also provides delegates the opportunity to meet with many of the key players and decision makers from the world of sync working across the TV, film, advertising and games markets.

Interested parties can apply before 23 April 2019. Registration is £600. Apply here.

Commenting on the mission, BPI Director of Independent Membership & International, Chris Tams said: “We’re delighted to again be partnering with DIT and MPA for the 15th annual LA Sync Mission. For well over a decade now, the mission has helped to place British music in key media platforms, from Oscar-winning movies to independent arthouse films and from blockbuster videogames to the latest Netflix original programming. We are tremendously proud of what the Sync Mission has achieved and how it has helped to promote British music around the globe. If you are a songwriter, artist, label or manager and are keen to learn about and access to the invaluable possibilities with sync - this trip can be the perfect stepping stone to the world’s biggest sync market and beyond.”

Paul Clements, Chief Executive MPA Group on the LA Sync Mission “For the sixth consecutive year we are delighted to once again be partnering with our friends and associates at the BPI and DIT for this year’s LA Sync Mission. As sync teams in music publishers continue to grow and compete in this evolving licensing landscape, this trade mission is an important opportunity for delegates to learn about and navigate international markets, while also expanding their networks.’’

Debbie Adler, Head of Creative Industries, North America, DIT: “Our collaboration with BPI, MPA and other music industry associations is a vital part of ensuring that talent both in the UK and the States receive the support and exposure they need to be successful. The DIT helped launch Sync 15 years ago and we’re incredibly proud that it continues to thrive—introducing the best of British talent to the network of executives and creatives in LA."

Image: Liverpool Sound City 2018


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