Shakespeare’s Birthplace in the heart of Stratford-upon-Avon will reopen its doors to visitors on Saturday, 1 August, 2020, after being closed for more than four months due to the Coronavirus outbreak.
Shakespeare’s Birthplace has been awarded Visit Britain’s new ‘We’re Good to Go’ safety accreditation for COVID-19 safe attractions, with new measures in place across the Birthplace, garden and shop, and the introduction of an online advanced ticketing system.
Tim Cooke, Chief Executive of the Shakespeare Birthplace Trust, the independent charity which cares for the greatest Shakespeare heritage in his hometown of Stratford-upon-Avon, said, “Reopening Shakespeare’s Birthplace is an important statement for the UK as a whole as the culture and tourism sectors do their very best to find a way beyond the Covid crisis. Stratford-upon-Avon and Shakespeare’s story offer iconic, unique and memorable experiences for visitors from home and abroad.
“With the help of emergency funding from Arts Council England, the Shakespeare Birthplace Trust is taking the first steps on a journey of survival and recovery. While our charity has many challenges ahead and times remain uncertain, we are determined to take a lead locally, nationally and internationally in championing the UK’s culture and heritage by sharing Shakespeare’s work, life and times both physically and digitally.”
All visitors will be required to wear face coverings, follow a one-way route, and maintain social distancing of 2 metres throughout. In order to manage capacity and to ensure the comfort and safety of visitors, tickets must be booked online in advance through our website.
Rachael O’Connor Boyd, Director of Visitor Experience and Business Development, said, “We’ve been working closely with our partners to support the recovery of Stratford-upon-Avon and to keep Shakespeare’s story alive in the town where he was born. We hope that visitors will help us by coming along and discovering this rich experience on their doorstep.”
The Shakespeare Birthplace Trust is an independent charity charged by an Act of Parliament with the care of the world’s greatest Shakespeare heritage in Stratford-upon-Avon. The Trust normally generates 98% of its own income. This year it is suffering a loss of income of £8.5 million due to the impact of the pandemic.
The four other Shakespeare Family Homes and Gardens in the Trust’s care — Anne Hathaway’s Cottage, Shakespeare’s New Place, Hall’s Croft, and Mary Arden’s Farm — will not reopen before spring next year at the earliest, as previously announced.