Music strategy consultancy organisation Sound Diplomacy has published its 13-point guide for cities, towns and governments to increase economic, social and cultural growth through music.
Sound Diplomacy states: "The Music Cities Manual further supports a trend emerging around the world - cities are paying more deliberate and intentional attention to their music, culture and night time economies."
It's 13 points are set out as follows:
- Develop a music policy
- Asset map your environment
- Create a coalition of music and non-music people
- Use your heritage and celebrate the past
- Use music to bring in tourism
- Use music to achieve sustainable development goals
- Support venues to help music develop
- Create an entrepreneurial environment for business
- Prioritise music education across young and old
- Support evening and night-time economies
- Prioritise affordibility of buildings and land
- Be international in scope
- Music is central to health and wellbeing
Shain Shapiro, Founder and President of Sound Diplomacy, says: "We hope cities, regions and places use this guide as a catalyst to improve their communities through music, because evidence demonstrates that this is what happens when music is incorporated in policy early and often."